It is said that Good Ideas start with Transforming, but Great Ideas start with Coffee.
Koushik Narisetty, Founder of Winchester Bean Co., is a Mechanical Engineering graduate who formerly worked for an Electrical Construction firm and a business enthusiast who loves Coffee. Koushik shared that he was a double failure as an entrepreneur. But now, he has successfully founded a coffee roasting, and processing plant in Bangalore called “Winchester Bean Co.” Shockingly, within five months of establishing the Company, sales had increased to INR 20 lakhs. During the lockdown, Koushik and his team struggled with sales but rebounded by boosting sales by 300 percent and can expect to generate INR 20 million in revenue next fiscal year.
“I’ve always wanted to be self-sufficient, and I’ve always wanted to be an entrepreneur,” Koushik expressed.
Construction to Coffee?
His interests are traveling (Partnering with Royal Enfield), automobiles, and a desire to learn to fly an airplane. Since he was a teenager, the only recognized coffee shop he had seen was Café Coffee Day. Their founder encouraged him to dream big. “While everyone else was enjoying their coffee, I was wondering how I could replicate this experience on my own,” he said.
A mechanical engineering graduate who worked for an electrical construction firm and went on to work as the MD of Operations for an exports and imports company. But he was never a 9-5 person. Later, he tried his luck as an entrepreneur and started his own construction company in Bangalore, which failed, and then another, which also failed. He went through emotional turmoil and financial struggles in past endeavors. Life does not always go as planned. He constantly intended to build a coffee processing company and a cafe after achieving success in real estate, which didn’t stand well; but that didn’t stop him from making his dream come true. He began his coffee manufacturing and processing unit after extensive research and meetings with industry experts. He expresses his gratitude to his family, friends, well-wishers, and Canara bank who helped him kick start his business by allocating funds at the right time.
He still feels, “Relatives forced me to acquire a job because I wasn’t doing well in business; today, I’m running a thriving coffee business in Bangalore.” He is eager to launch a wide array of products going forward and still stands by his dream of opening a cafe to offer a rich coffee experience to everyone.
Valuable Lesson to the World.
People around us demand results constantly due to which, before going to bed at the end of the day, it puts a lot of mental strain on every entrepreneur. Everyone wishes for instantaneous miracles. The behavior of those around you drags you down. But, to tackle them, we must have enough courage and a strong mindset. Maintain a steady work ethic, a desire to learn, the ability to learn from your failures, and the ability to study the world around you.
Koushik said, “Never give up attitude allowed me to overcome the obstacles. Challenges will come to everyone; nevertheless, staying strong is more vital. People will abandon you but never give up. It’s all about Courage and Perseverance.”